Updated: Oct 19, 2019
Keeping Customers informed is all part of remaining on their radar and reminding them that you are still there for them. Of course, many industries work in many different ways but the Brow Bar industry relies heavily on ensuring that Customers are informed and kept up-to-date with any news, offers or changes to services. This is where push notifications can really make a difference. These are unlimited and free to send through your own fully branded Brow Bar App, this really is the ultimate in marketing solutions for Brow Bar.
Keep Customers Informed of Offers
The success of any business is underpinned by its ability to differentiate itself from its competitors. While you can compete on price, the other way to attract and retain customers to your Brow Bar is through tailored offers and enhance engagement.
When using push notifications, you can inform Customers of any special offers or discounts that apply to them. You might choose to give special discounts to those who use a certain service regularly. Whatever it might be, a push notification will be delivered directly to their device increasing the chance of them reading it and acting on it.
Re-engage With Your Customers
Sometimes Customers can disappear and there are many reasons for this. If you fail to reach out to them, you could be missing out on the chance of re-engaging with them and encouraging them to come back to your Brow Bar.
A simple push notification saying “We have missed you, have a discounted brow shape-up on us” is a simple, yet effective way of grabbing their attention and increasing the chance of them returning to your Brow Bar.
If you really want to engage with Customers, you need to understand their behaviours. Choosing to use push notifications will allow you to understand how many of your Customers are engaged with a specific message. All of this allows you to create marketing campaigns that connect with your Brow Bar Customers in a more efficient and effective way.
They Save Time
Push notifications are a great way of reaching a wide audience in a shorter time frame. You can send out offers and discounts to all Clients in a matter of seconds. It doesn’t have to be offers or discounts, it could be latest information, a change to closing or opening times or even a new service that you offer. You can also schedule these marketing messages to go out at specific times.
Push notifications have a significant role to play in the success of any marketing at your Brow Bar and they are crucial for brow bars. Keeping your finger on the pulse and interacting with Customers is a great way of retaining them and ensuring that your business continues to thrive.